Bipasha Basu to endorse Kinetic-SYM scooter

Bipasha Basu has been signed on by two wheeler manufacturer Kinetic Motor as brand ambassador.

Though she can be the ambassador for all Kinetic brands, she would primarily be seen endorsing the upcoming Kinetic-SYM scooter, slated for launch next month.

Bipasha will feature in the mainstream advertising campaign for the Kinetic-SYM scooter, including television, print and internet. An outdoor campaign of hoardings and contests is also part of the plan, and a special audio-visual that demonstrates the new scooter to be played in all Kinetic dealerships will also feature Bipasha – an innovative launch plan.

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